Thoughtfully made.Happily devoured.
Lightly sweet. Seriously crunchy. Granola made with recognizable ingredients you love.
Shop bestsellersShop bestsellers
Apple Crumble
Baked apple and golden crumble, made with sprouted oats
$12.99Sold out
Arizona Sunshine Mango Turmeric
Mango with a hint of turmeric
From $14.50
Good things.
In every cluster.
Meet a few of the ingredients in our Original Cinnamon.
Chia seeds
Small seeds. A little extra crunch.
Chickpeas
A real-food ingredient you might not expect in granola.
Real spices
Warm cinnamon flavor in every handful.
Fermented oats
We start with fermentation. Then bake in the crunch.
Featuring Original Cinnamon. Ingredients vary by flavor. See each product for ingredients and allergens.
Explore ingredients by flavor
Original Cinnamon
Fermented oats, chickpeas, chia, cashews and cinnamon. See the full label on the product page.
View Original Cinnamon labelOrange Creamsicle
Fermented oats with orange and toasted coconut. See the full label on the store product page.
View Orange Creamsicle labelArizona Sunshine Mango Turmeric
Fermented oats with mango and turmeric. See the full label on the store product page.
View Arizona Sunshine Mango Turmeric labelApple Crumble
Sprouted oats, not fermented oats, with apple and warm spice. See the full label on the store product page.
View Apple Crumble label
Us vs. them.
| Feature | Eat PurposefullyOriginal Cinnamon | Another Organic Granola |
|---|---|---|
| Oats | Yes, Fermented | No |
| Chickpeas | Yes, Included | No |
| Added sugarper serving | 3g | 8g+ |
| Made by | A mother-daughter team | BIG FOOD |
What our customers are saying.
Reviews from customers across our granola range. Over 60 customer reviews.
“Hands down best granola I have tried! The whole family loved it. Ingredients are clean and simple. Would buy again and again and again!!!”
★★★★★store review “This granola is absolutely one of my favorites so far. I love its flavor profile, texture, crunch, and aroma.”
★★★★★store review “Love the original cinnamon (nice addition to a bowl of ice cream!)”
★★★★★store review “we love this flavor granola...I wasn't sure what to expect, but I'm so glad we tried it!”
★★★★★store review “We loved it, they are so tasteful and the flavors are unique.”
★★★★★store review
1 of 5
Made with love. And Hope.
Hey! We're Kenz and Hope, a mother-daughter duo making granola by hand in Arizona. We wanted good ingredients, delicious flavor and big, crunchy clusters in the same bag. So we started making our own.
Kenz & Hope
Meet Kenz & Hope
Questions, answered
What is the difference between fermented and sprouted granola?
Our fermented oat and fermented buckwheat ranges start by fermenting the oats or buckwheat before baking. Our sprouted oat range, including Apple Crumble, uses sprouted oats instead. Recipes differ by flavor, so each product page lists its own details.
Where can I find ingredients and allergens?
Every flavor's ingredients and allergen information are on its current package label, shown on that product's page. Please check the label for the flavor you choose. Original Cinnamon, for example, contains cashews.
How do people enjoy it?
Spoon it over yogurt, pour milk over a bowl, top a smoothie bowl, or eat it straight from the bag. One customer even likes Original Cinnamon on ice cream.
How do I choose a flavor and order?
Pick a flavor above and select Choose options. That takes you to the Eat Purposefully store, where you pick your pack size and purchase option, add it to your cart and check out.
What about shipping and subscriptions?
Shipping options and any charges are shown at checkout. Subscriptions are offered on many flavors. You can choose one-time or subscription on the store's product page. Nothing is selected for you.